Articles + Publications September 2, 2026
Troutman Pepper Locke Regulatory Oversight Newsletter – September 2026
Regulatory Oversight Blog
Make sure to visit Troutman Pepper Locke’s Regulatory Oversight blog to receive the most up-to-date information on regulatory actions and subscribe to our mailing list to receive a monthly digest.
Regulatory Oversight will provide in-depth analysis into regulatory actions by various state and federal authorities, including state attorneys general and other state administrative agencies, the Consumer Financial Protection Bureau (CFPB), and the Federal Trade Commission (FTC). Contributors to the blog will include attorneys with multiple specialties, including regulatory enforcement, litigation, and compliance.
In This Issue:
Troutman Pepper Locke Spotlight
Appellate Vape Rulings May Expand State Regulation Powers
By Agustin Rodriguez, Jeff Johnson, and Michael Jordan
On July 30, two federal appeals courts permitted the enforcement of state laws in Iowa and North Carolina conditioning the sale of electronic nicotine delivery systems, or ENDS, on a manufacturer’s certification of compliance with U.S. Food and Drug Administration premarket review requirements.
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Banning Political Prediction Markets Could Be Unconstitutional
By Stephen C. Piepgrass, Graham Bryant, and Ayana Brown
Prediction market trades on election-related matters have become one of the most closely tracked gauges of political life in the U.S.
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Payments Pros Podcast Updates
State AML Enforcement: What Money Transmitters Need to Know About the RamadPay Consent Order
By Keith J. Barnett
In this episode of Payments Pros, host Keith Barnett examines a June 2026 multistate consent order issued jointly by Colorado and Texas against RamadPay, a Minnesota-based money transmitter specializing in international transfers between the U.S. and Africa.
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FTC’s Subscription Crackdown: What Payment Processors Need to Know
By Keith J. Barnett
In this episode of Payments Pros, host Keith Barnett examines a recent FTC enforcement action targeting an alleged unlawful subscription scheme involving 15 corporations and eight individuals operating through Cyprus- and Ukraine-based entities with access to U.S. payment rails. Keith discusses the FTC’s continued focus on deceptive advertising, undisclosed recurring charges, unauthorized billing, and burdensome cancellation practices, and explains why these issues carry significant implications for companies operating in the payments ecosystem. He walks through the FTC’s five-stage playbook allegations, including the failure to clearly disclose subscription terms, the use of engaging online tasks to drive purchases, and the deliberate obstruction of cancellation mechanisms. Keith also highlights the broad temporary restraining order agreed to by several defendants, covering asset freezes, foreign asset repatriation, customer data protections, and expedited discovery extending to third-party banks and payment processors. The episode closes with a reminder that the Trump-era FTC remains active and aggressive in the payments space, with businesses advised to prioritize clear disclosures, simple cancellation options, and strong BSA compliance practices.
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Consumer Finance + Regulatory Updates
California’s New Consumer Protection Secretary: What Chopra’s Appointment Signals for the Financial Services Industry
By Stefanie Jackman, Chris Willis, Michael Yaghi, and Zoe Schloss
When Governor Gavin Newsom split California’s Business, Consumer Services, and Housing Agency into two focused cabinet-level departments in 2025, it was a bureaucratic reform that few outside Sacramento noticed. But when the governor appointed former CFPB Director Rohit Chopra to lead the new California Business and Consumer Services Agency (BCSA) on May 12, 2026, and then swore him in as the agency’s inaugural secretary on July 1, he sent a message that every bank, fintech, nonbank lender, debt collector, and payments firm operating in California must take seriously: the state intends to fill the space that federal retrenchment has created, and it has chosen a leader with both the appetite and experience to do it.
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SEC Updates
SEC Creates Dedicated Financial Reporting and Accounting Unit Within Enforcement Division
By Jay Dubow and Ghillaine Reid
On August 5, the Securities and Exchange Commission (SEC) announced the establishment of a new specialized unit within its Division of Enforcement focused exclusively on accounting and financial reporting fraud, as well as misconduct in the accounting and auditing professions. The Financial Reporting and Accounting Unit signals a renewed emphasis on this historically significant area of SEC enforcement.
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Tobacco Updates
Fifth Circuit Affirms Postponement of FDA’s Cigarette Graphic Health Warning Rule
By Bryan Haynes, Agustin Rodriguez, and Nick Ramos
The U.S. Food and Drug Administration (FDA) cigarette graphic health warning saga continues. On August 18, 2026, the U.S. Court of Appeals for the Fifth Circuit issued a decision in R.J. Reynolds Tobacco Co. v. FDA, No. 25-40137, affirming the Eastern District of Texas’ order postponing the effective date of FDA’s 2020 cigarette graphic health warning rule pending a final decision on the merits. The decision delivers another significant setback for FDA’s long-running effort to require graphic images on cigarette packaging and advertisements — and provides clarity on the statutory limits of the agency’s authority under the Federal Food, Drug, and Cosmetic Act (FDCA) and the Federal Cigarette Labeling and Advertising Act (FCLAA), as amended by the 2009 Family Smoking Prevention and Tobacco Control Act (TCA).
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Advertising + Marketing Updates
New Jersey Bans ‘Surveillance Pricing’ for Groceries and Other Products
By Troutman Pepper Locke State Attorneys General Team
On July 23, 2026, Governor Mikie Sherrill signed the Fair Price Protection Act, P.L.2026, c.65 (A4085/4523), into law, making New Jersey one of the first states in the nation to prohibit the use of consumers’ personal data to set individualized prices for certain products. This bill will take effect on August 1, 2027 — although a moratorium on electronic shelf labeling takes effect on February 1, 2027.
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Bipartisan AG Coalition Urges FCC to Strengthen ‘Know Your Customer’ Rules to Combat Illegal Automated Calls
By Troutman Pepper Locke State Attorneys General Team
On July 27, 2026, a bipartisan coalition of 50 state and territorial attorneys general (AGs) submitted a letter to the Federal Communications Commission (FCC) urging the FCC to adopt stronger “know your customer” (KYC) requirements for originating voice service providers. The coalition’s letter targets what the AGs view as inadequate due diligence on the part of providers, which may allow scammers to access U.S. telephone networks and flood consumers with illegal automated calls.
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Artificial Intelligence Updates
Investigation Into OpenAI Demonstrates That States Are Taking Vanguard Position
By Troutman Pepper Locke State Attorneys General Team
In July 2026, OpenAI released an experimental AI cybersecurity model for internal testing. The model allegedly gained unauthorized access to several computer networks, resulting in an attack on Hugging Face, a widely used open-source AI platform that offers computation tools for building applications for machine learning. OpenAI’s model was allegedly attempting to access a repository that included answers to tests that OpenAI previously asked the model to solve. OpenAI decommissioned the model and suspended related training activities, but the incident drew swift scrutiny from state regulators.
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When the Algorithm Pours: How AI-Generated Imagery Is Testing the Boundaries of Alcohol Advertising Regulation
By John West, Nick Ramos, and Sydney Goldberg
The alcoholic beverage industry has always been a visual business. A sun-drenched vineyard on a wine label, the amber glow of whiskey in a crystal tumbler, a frosted pint glass beading with condensation — these images are the currency of alcohol marketing. Now, artificial intelligence (AI) can generate all of them in seconds, at a fraction of the cost of a traditional photo shoot.
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Federal + State Enforcement Updates
FTC and Connecticut AG Reach $4M Settlement With Manchester City Nissan Dealership Involving Deceptive Fees
By Troutman Pepper Locke State Attorneys General Team
FTC and Connecticut Attorney General (AG) William Tong announced a $4 million settlement this week with Manchester City Nissan, resolving allegations that the dealership systematically charged customers unauthorized fees.
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What Corteva’s Arkansas AG Settlement Means for Loyalty and Rebate Programs
By Troutman Pepper Locke State Attorneys General Team and Christy Matelis
On August 14, 2026, Corteva, Inc. agreed to pay $3.1 million to settle an antitrust lawsuit brought by the Arkansas AG alleging that the pesticide maker’s rebate and loyalty programs functioned as de facto exclusive dealing arrangements that suppressed competition from generic pesticide manufacturers.
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Other State AG Updates
2026 State AG Enforcement: Key Focus Areas for the Remainder of the Year
By Troutman Pepper Locke State Attorneys General Team
The 2026 AG primary season has largely come to a close, and while the November general elections will ultimately determine the partisan composition of several key offices, the enforcement agenda is already well underway. State AGs have been active across a broad range of industries and issue areas in the first half of 2026 – and the activity shows no signs of slowing. From AI and consumer financial services to privacy, marketing, and advertising, state AGs are filling enforcement gaps left by reduced federal activity and staking out independent regulatory ground. The following is an overview of the key areas where companies should expect continued and intensified state AG scrutiny through the remainder of the year, beginning with an update on the races that will shape the enforcement landscape heading into 2027.
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Stephanie Kozol, Senior Government Relations Manager – State Attorneys General, also contributed to this newsletter.
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